There’s no denying that the web has changed the way we all do business. Whether you’re a small business owner or team member, you may well have heard of Squarespace, Wix, or Bluehost. These web-based platforms provide all the tools you need to create a professional-looking website in no time at all.
Did you know that 66% of businesses have a website, but only 3% of those have a professional-looking design?
If your goal is to transform your website into a profitable and sustainable business, then it’s time to step up your game. You need to consider all the technical and design aspects that make a website interesting and easy to navigate. To get started, simply follow these four steps:
1. Choose the right platform
The first step to creating a successful website is to choose the right platform. In most cases, this will be a content-managed system like WordPress or Jekyll. These are established web platforms with a large and growing audience. Plus, they provide all the basic tools you need to build your site.
There are several other options to consider. The great thing about these platforms is that they take the stress out of website building. You simply fill in the provided forms with your content and they take care of the rest.
There are several other options to consider. The great thing about these platforms is that they take the stress out of website building. You simply fill in the provided forms with your content and they take care of the rest.
2. Choose a domain name and build your site
Once you’ve chosen the platform, it’s time to build your site. One of the first things you’ll want to do is to choose a domain name for your site. This is the web address that people will visit when they come to your site. It will be a combination of your business name and the suffix.com/.net/.in/.co.uk. Once you’ve found a good combination, make sure you keep it as a permanent fixture on the web. You can use free domains with your custom landing page, but using a .com is the best option.
As you can see, you have a choice of domains with a .co .com .in .uk extension. These are domains that are officially endorsed. If you’re based in the .in and your business will mostly engage with customers there, then this is a perfect choice, the second choice would be .com.
To build your website, you’ll need to use a web-based tool that provides you with all the building blocks you need. In the case of WordPress, you can use the free version or go premium for a more professional-looking end product. You can put your existing website into WordPress using the import tool and start developing your next big idea.
As you can see, you have a choice of domains with a .co .com .in .uk extension. These are domains that are officially endorsed. If you’re based in the .in and your business will mostly engage with customers there, then this is a perfect choice, the second choice would be .com.
To build your website, you’ll need to use a web-based tool that provides you with all the building blocks you need. In the case of WordPress, you can use the free version or go premium for a more professional-looking end product. You can put your existing website into WordPress using the import tool and start developing your next big idea.
3. Customize the look and feel of your website
Once you’ve got your site up and running, it’s time to customize the look and feel. This is something you can do with almost all the websites mentioned above, but it’s worth noting that not all of them are designed with cross-platform compatibility in mind. So, while you might be able to change the color scheme on your site, you won’t be able to change the fonts used without some serious work.
One of the first things you’ll want to do is to set a theme for your site. This is the general style and layout of your site, which you can choose from a variety of pre-existing themes. When choosing a theme, make sure that it is responsive and has all the elements necessary for generating interest and driving inbound traffic.
One of the first things you’ll want to do is to set a theme for your site. This is the general style and layout of your site, which you can choose from a variety of pre-existing themes. When choosing a theme, make sure that it is responsive and has all the elements necessary for generating interest and driving inbound traffic.
4. Optimize your site for search engines
Now that you’ve got your site built, it’s time to optimize it for search engines. Did you know that 94% of people visit a website to find something that will help them solve a problem? That’s why you need to make sure your site is as optimized as possible so that when people are searching for solutions to their problems, they come across your site. To do this, you’ll need to follow the guidelines set out by Google and other search engines.
Google Search Engine Optimization (SEO) isn’t as difficult as you might think. The great thing about platforms like WordPress is that they make it easy to follow the guidelines set out by Google. Just follow these four steps to get started:
Google Search Engine Optimization (SEO) isn’t as difficult as you might think. The great thing about platforms like WordPress is that they make it easy to follow the guidelines set out by Google. Just follow these four steps to get started:
A. Create content for your target audience
The first step to getting started with SEO is to create content for your target audience. Did you know that 94% of people who visit a website want to find answers to questions? To ensure that your site is providing relevant and useful content to your visitors, you need to make sure that you are answering the questions that they are asking. To do this, you can use the search bar at the top of your WordPress dashboard to enter a specific question you’re wondering about and see if your site has any articles that answer that question. If it does, awesome! You’ve got content to share.
If it doesn’t answer the question, then it’s time to find out what is.
If it doesn’t answer the question, then it’s time to find out what is.
B. Use keyword research tools to find the right keywords
To find relevant and profitable keywords, you’ll need to use keyword research tools. These tools will help you find the right keywords for your content and website. When choosing these keywords, make sure that they are relevant to your target audience and that they can bring in the right sort of traffic.
As mentioned above, Google Search Engine Optimization is easy to get started with. As a beginner, you’ll simply need to enter your website’s URL into the tool and then set your location and time zone. After that, you’ll simply need to follow the on-screen directions.
As mentioned above, Google Search Engine Optimization is easy to get started with. As a beginner, you’ll simply need to enter your website’s URL into the tool and then set your location and time zone. After that, you’ll simply need to follow the on-screen directions.
C. Create internal and external links
Once you’ve entered your keywords into the keyword research tool, it’s time to create internal and external links. Did you know that having a lot of internal links can boost your search engine ranking? So, before you start building your site, you need to make sure that you’ve linked every relevant page to another page on your site. This is called internal linking while creating links to other sites that are relevant to your business is known as external linking. The process is called Link Building. Doing this correctly can have a significant impact on your SEO efforts.
As mentioned above, having a lot of internal links can help boost your search engine ranking. When creating these links, make sure that you are linking to other pages on your site that are relevant to the content you are creating. If you’re writing about fashion, for example, you might want to link to other articles that are related to fashion trends or styles. If you’re creating an e-commerce store, then you could link to products that are relevant to the content you’re writing about.
External linking is a lot more difficult to do correctly than internal linking. With external linking, you are essentially directing people to another website, which means they are not automatically coming back to your site. So, to get started with external linking, you’ll need to do a little bit of research to see if the sites you are linking to are relevant to your business.
As mentioned above, having a lot of internal links can help boost your search engine ranking. When creating these links, make sure that you are linking to other pages on your site that are relevant to the content you are creating. If you’re writing about fashion, for example, you might want to link to other articles that are related to fashion trends or styles. If you’re creating an e-commerce store, then you could link to products that are relevant to the content you’re writing about.
External linking is a lot more difficult to do correctly than internal linking. With external linking, you are essentially directing people to another website, which means they are not automatically coming back to your site. So, to get started with external linking, you’ll need to do a little bit of research to see if the sites you are linking to are relevant to your business.
D. Track your website's ranking and improve your SEO strategy
Once you’ve entered your keywords into the keyword research tool and started creating internal and external links, it’s time to track your site’s ranking and determine the success of your SEO strategy. To do this, you can use the built-in SEO tool provided by WordPress or you can use a third-party tool like Google Analytics.
With the first option, you’ll simply need to enter your site’s URL into the tool and track your rankings over time. From there, you can determine the success of your SEO strategy and make adjustments as necessary.
In the case of a third-party tool, you’ll need to sign up for an account and input the URL of your site. From there, you’ll be able to set the scope of your analysis and begin tracking your site’s performance in real time.
With the first option, you’ll simply need to enter your site’s URL into the tool and track your rankings over time. From there, you can determine the success of your SEO strategy and make adjustments as necessary.
In the case of a third-party tool, you’ll need to sign up for an account and input the URL of your site. From there, you’ll be able to set the scope of your analysis and begin tracking your site’s performance in real time.
In conclusion
In conclusion, if you’re looking for some quick and easy website design, then there are a variety of platforms and tools you can use to make that happen. They do provide all the building blocks you need to create a basic website, but it’s not designed to be a full-fledged SEO powerhouse. So, if you’re looking to take your SEO game to the next level, then you may need to consider a custom solution.
Looking for the best Web Design Company?
If you are a startup looking for a website design service, numerous web design agencies in Bangalore cater to startups. These agencies can help you create a website that not only looks great but also functions well. They will work with you to understand your business and what you want your website to achieve.
The designers at these agencies are skilled in using the latest technologies and trends in web design. They will be able to create a website that is both modern and user-friendly. In addition, they can help you with branding and marketing your business online.
So if you’re a startup looking for a new or redesigned website, Webbirth- a website Design Company in Bangalore is worth considering.
Webbirth has great experience in designing websites for startups, and they know how to create websites that are both attractive and effective. Webbirth uses the latest technologies and trends in website design, so their websites are always up-to-date. They also have a team of experienced designers who can create any type of website you need.
Webbirth combines creativity and functionality to help businesses of all sizes create an online presence that accurately represents their brand. With a focus on custom web design, Webbirth helps clients from around the world create beautiful and effective websites that stand out from the competition. From start to finish, Webbirth takes care of everything, from creating a custom design to developing the website and providing ongoing support.
The designers at these agencies are skilled in using the latest technologies and trends in web design. They will be able to create a website that is both modern and user-friendly. In addition, they can help you with branding and marketing your business online.
So if you’re a startup looking for a new or redesigned website, Webbirth- a website Design Company in Bangalore is worth considering.
Webbirth has great experience in designing websites for startups, and they know how to create websites that are both attractive and effective. Webbirth uses the latest technologies and trends in website design, so their websites are always up-to-date. They also have a team of experienced designers who can create any type of website you need.
Webbirth combines creativity and functionality to help businesses of all sizes create an online presence that accurately represents their brand. With a focus on custom web design, Webbirth helps clients from around the world create beautiful and effective websites that stand out from the competition. From start to finish, Webbirth takes care of everything, from creating a custom design to developing the website and providing ongoing support.